Category - activations

Rundle Mall has shattered its record for attracting the most visitors in a weekend, after hosting its first-ever Colours of...

Haymarket’s bustling dining and shopping destination, Market City, is gearing up to celebrate the Lunar New Year, ushering in the...

The recent Paris 2024 Olympic and Paralympic Games saw 42 Westfield destinations across Australia and New Zealand transformed into official...

Warner Bros. Discovery Global Consumer Products is celebrating the Dark Knight in a big way to honour Batman’s 85th anniversary....

The city of Adelaide is set for one of its busiest weeks of the year as Rundle Mall embraces footy...

Scentre Group have announced a second year of collaboration with The Walt Disney Company, bringing to life the magic of...

Emporium Melbourne is reaffirming its position as Melbourne CBD’s premium retail destination and a proud supporter of Australia’s fashion future,...

Research* conducted on behalf of Indooroopilly Shopping Centre, revealed that Queensland consumers have an estimated $2.9 billion worth of clothing...

Forest Hill Chase Shopping Centre will continue to host free roller-skating sessions for kids beyond the school holidays, extending the...

There’s now an easier way for brands to activate with pop-up furniture for hire from Peacock Retail. With a variety...

From June 26 to July 9, kids can step into a set of scrubs and become mini medics, thanks to...

From Saturday, 24 June – 9 July, Chadstone will be home to Australia’s largest-ever balloon installation – POP ART. Built by...

This article by Marco Ettorre, Executive General Manager, Retail at Dexus, forms part of our ‘Activating Retail Precincts’ feature published...

This article by Lachlan Dyson, Lendlease, forms part of our ‘Activating Retail Precincts’ feature published in the latest edition of...

This article by David Henderson and Corrine Barchanowicz of Vicinity Centres forms part of our ‘Activating Retail Precincts’ feature published...

This article by Jacqui Waine, Scentre Group, forms part of our ‘Activating Retail Precincts’ feature published in the latest edition...

Foot traffic in Rundle Mall returned to pre-pandemic levels in April, with activations for AFL Gather Round, LIV Golf and...

This article by Melissa Prpic, Head of Digital & Marketing, Retail, The GPT Group, forms part of our ‘Activating Retail...

From Friday 28 April to Sunday 7 May, Urban Kitchen will pop up at the Gawler Place Canopy with a...

Chadstone – The Fashion Capital welcomes the arrival of its latest Entertainment Series, Blanc Noir – a spectacle of cabaret...

QIC’s ‘It’s Not Rocket Science’ activation has kicked off in Canberra this month and will see 14 giant, interactive and...

Westfield and Disney have announced a year-long collaboration in celebration of The Walt Disney Company’s 100th anniversary. The collaboration invites...

The new school year can be an exciting but stressful time for families, with significant expenditures including new uniforms, school...

On Saturday 25 June, Perth’s Ocean Keys Shopping Centre celebrated its 21st birthday, throwing an epic party for the Clarkson...

Children of all ages are invited to board Chadstone Airways for a fun, interactive, and educational journey through Chadstone –...

Christmas may have come and gone, but the fun is just getting started at Perth’s Cockburn Gateway with the launch...

Technology platform anyspaces.com has seen tremendous growth year on year with start-up businesses seeking short term spaces, and now established...

anyspaces.com is a team of promotional space leasing executives and venue management experts with more than 50 years of industry...

This article by Johanna Williams, General Manager, Rundle Mall was first published in SCN Vol. 39 no. 2 CBD Guns issue...

In January 2020 my first daughter was born and my world shifted. She was born with her mother’s determination, and...

The Queen Victoria Building (QVB) breathes new life into the Sydney CBD as it kicks off QVB After Dark with...

An outdoor ice rink has come to Rouse Hill Town Centre for one of Sydney’s largest winter outdoor events. Over four weeks,...