Scentre Group’s BrandSpace unveils seasonal campaign to capitalise on $37B retail opportunity
BrandSpace has officially launched The Season for Westfield, reinforcing the importance for brands to plan early and show up meaningfully...
Category - BrandSpace
Samsung’s immersive brand partnership with Scentre Group BrandSpace unveiled at Westfield Sydney
Samsung Electronics Australia (Samsung) have unveiled a market-first, extensive brand experience with Westfield Sydney. Proudly activating in the heart of...
Scentre Group BrandSpace launches 3D enabled network at Westfield destinations
Scentre Group BrandSpace has announced the release of its 3D enabled large format network. The network consists of 46 SuperScreens,...
BrandSpace announces upgraded OOH screen capability with 100% of network available for programmatic transactions
Scentre Group’s in-house media and advertising division, BrandSpace has refined its exclusive screen network product suite to meet market demands....
Westfield launches its 2023 spring/summer campaign, ‘Feel Your Rhythm
Westfield has set the new season in motion, unveiling its spring/summer campaign, ‘Feel Your Rhythm’. Delivered by Westfield and WhiteGREY,...
Delivering unique experiences through media and brand space
This article by Mike Mackley, Head of Media and Partnerships, Vicinity Centres, forms part of a special feature published in...
Scentre Group’s BrandSpace to complete significant national network upgrade
Scentre Group’s Brandspace has announced the national upgrade of its SmartScreens and SuperScreens – a significant enhancement of the network...
BrandSpace delivers Christmas early to agencies
Scentre Group’s unique out-of-home brand channel, BrandSpace has kicked off Christmas in July by providing agencies with an opportunity to...
Scentre Group joins OMA in a move to help brands unlock the power of marketing within Westfield centres
Scentre Group is the latest company to join the Outdoor Media Association (OMA), the peak industry body which represents most...