Richard Hardy, Regional Manager – Australia, Retransform
Originally hailing from NZ, Richard transitioned into software sales following six years working in commercial foreign exchange, most recently he headed business development for an Australian proptech before joining Retransform in late 2020.
In the broadest sense, a user is any individual who interacts with a system, product, or service to achieve a specific goal. Whether they are navigating a mobile app, clicking through a website, or engaging with an AI, the user is the central figure for whom the experience is designed. In the realm of technology, "user" often implies a person who utilizes hardware or software, where their behavior, feedback, and needs dictate the evolution of the interface. While the term can feel a bit clinical or detached, it represents the vital human element that transforms static code and logic into a functional, purposeful tool.
