Frasers Property Australia has brought Ed.Square Town Centre to market, offering an opportunity to acquire a retail, dining and entertainment asset in Sydney’s south-west growth corridor.
Felicity Armstrong, GM retail investments at Frasers Property Australia, said Ed.Square Town Centre serves the local residential community and, thanks to its transport connections, functions as a food, retail and entertainment hub for south-west Sydney.
“It has been incredibly rewarding to develop and grow this asset from its greenfield roots within a booming residential corridor to the busy centre it is today. Ed.Square has grown and evolved into a true community town centre which reflects a diverse customer and provides a complete offering for people to live, shop and play in the one destination.”
The retail precinct is valued at approximately $250 million and is located adjacent to the Edmondson Park train and bus interchange. It forms part of the Ed.Square mixed-use development by Frasers Property Australia, with a total value of $1.5 billion, spanning more than 25 hectares and expected to deliver 1884 dwellings on completion.
CBRE’s Simon Rooney and James Douglas are managing the Expressions of Interest campaign, scheduled to close on May 7. Rooney said Ed.Square is a convenience-based retail centre to come to market in recent years. Since opening in 2021, the centre has recorded trading performance supported by its location, population growth and spending in south-west Sydney and transport infrastructure development.
“The Town Centre will continue to thrive as the region benefits from ongoing high rates of new residential development, as Sydney rapidly expands to accommodate significant levels of new housing demand,” he said.
Douglas said Ed.Square has become a retail and entertainment hub for the community, anchored by Coles Supermarket, with a mix of food, service and non-discretionary tenants, alongside entertainment and food and beverage operators. Events Cinemas is an anchor tenant.
The centre opened in 2021 and has a gross lettable area of 24,502sqm, comprising 89 specialty stores and 926 car parking spaces. It includes a residential catchment of 427 apartments, contributing to foot traffic and trading activity since opening.
The asset has rail connections to Sydney, Parramatta and Liverpool and is located near Western Sydney Airport. The trade area includes 208,850 residents as of 2024 and is forecast to grow at 2.6 per cent per annum to 2036. The main trade area includes 72,160 residents and is forecast to reach 124,440 by 2036, reflecting an annual growth of 4.6 per cent.
The centre is located within the south-west growth precinct of Sydney and is positioned to benefit from residential and infrastructure development.
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