Author - irene-dong

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Irene Dong

Irene Dong is a Vietnam-based journalist with a major in International Relations. She has several years of experience writing news, featured articles, and magazine features for Inside Retail. Her favourite retail sectors are Business, Food and Beverage, and Beauty.

In the broadest sense, a user is any individual who interacts with a system, product, or service to achieve a specific goal. Whether they are navigating a mobile app, clicking through a website, or engaging with an AI, the user is the central figure for whom the experience is designed. In the realm of technology, "user" often implies a person who utilizes hardware or software, where their behavior, feedback, and needs dictate the evolution of the interface. While the term can feel a bit clinical or detached, it represents the vital human element that transforms static code and logic into a functional, purposeful tool.